What is a Micro-Niche & How does it Work?
Micro Niche Marketing is micro because it has just a handful of pages as in SMALL and it’s a niche because it focuses on a specific keyword or product. That is it. Small and one product. Creating micro niche marketing sites has been one of the most popular ways to make money online. That’s because they are extremely easy to make. All you have to do is pick a specific set of keywords to target, find and purchase a matching domain and set up a WordPress site in 5 minutes.
Sounds simple, doesn’t it? You can set up multiple such sites in a single day. There are enough and more guides out there with step-by-step instructions on how to build micro niche marketing sites. But be aware as too many are not as they appear. Also, a head’s up, if you are NOT good at this!
HOW MUCH CAN I MAKE WITH MICRO NICHE MARKETING?
That is the key question of the day! People make all kinds of claims that you can make a $1000. a month. My question is just how accurate and reliable is the information? I ask because if it was this easy wouldn’t everyone be making a nice income doing this? From my research, I see that it is possible BUT it is more probable that one site could make anywhere from $1 to $10 or $100 a month! Not exactly overflowing in abundance are we?
So the question is, what’s the catch? Do micro niche sites work? Did they ever? Are they working now? In 2011 and earlier they were the rage and everyone was doing this. Like 10 -30 landing pages really. If you do it well and target the right keywords, have more than one site ( closer to 30) you could be on your way to make a decent living. If you are planning to do this in 0 to 30 days or less you had better put the metal to the pedal and have your blinders on!
Micro niche sites can be hit or miss, for a variety of reasons. I think authority sites have much greater long-term potential, but trying a few a good micro niche marketing sites never hurts.
THE POSITIVE SIDE OF A MICRO NICHE MARKETING PLAN
- Very targeted keywords, usually up to 15-20 sometimes even less
- Keywords around 1000 searches a month
- Exact match domains are usually used ( a match to your keyword)
- Once ranked in google these are usually left alone with no more updates. Some last a long time in google and some don’t.
- Simple design, lacking quality website content
This makes a micro niche very attractive. Build it once. Write a few good articles on your product and publish. Using WordPress and their free sites is the best way to go. The Positive side of a niche market that is a micro are your loss is minimal if it does not work out for you.
The other is you can probably get three to five sites published in a week or less if you are really good at keywords and WordPress.
Who is this perfect for?
1. Anyone who needs to make money if they know how and what they are doing
2. Students looking for extra spending money
3. Graduates waiting or looking for work
4 The person who can quickly put up a site & do the research required.
5. IT grads
Who Is this Not Perfect For?
1. Anyone who is new to the Internet and online marketing
2. People who are not familiar with affiliate marketing
3. If you don’t know what a niche is you need to get clear on that first
4. Those looking to entirely replace their income
5. Anyone that does not know how to build a website
The harsh reality is that YES, you can make some really good money just don’t expect it to last. I have seen some making up to $2400. a month but they knew what they were doing to a science! Google does not like micro sites so you have to really make sure those keywords are on target!! This is huge.
How do they compare with an authority site?
You can Start off Small and grow with time. No punishment or wrist slapping from Google for that.
- You Use a larger list of keywords
- More room to expand in products you plan to sell
- Social media integration so you can grow traffic
- Fun to work on, and make changes to grow and expand interest.
- The money making possibilities are huge
- Google will love U
- The site is more respected by users and search engines
- Usually, your User engagement is higher,( this is very important )
Downside to an Authority Site
You need traffic and a lot of it to get approved and be affiliated with some sites. No sales in a certain time frame mean you lost the affiliation. You can re-apply when your traffic is built up so that is a plus.
It takes a lot of time to build and it takes more time to get your traffic established. This is a continual work in action. In No Way Shape or Form can this be done instantly!!
Authority sites need hard work, but the end result can be worth it. Authority basically means you have built up respect and your website now has some authority. You especially need this in Sales! Direct Sales or Multi-Level-Marketing people really need to learn this.
If someone is telling you, that you can earn thousands and thousands of dollars within a week, hell, even a month is too short, is NOT telling you any truth! It does not happen that way so for heaven’s sake, put your wallet away and do more homework on this!!! Had to get that off my chest. It is my biggest peeve with the Internet. People telling people lies and taking money from them that they really don’t have to lose!! Are you a victim? You can change that.
If you are new to this you might want to try a micro niche site first. Especially if you have limited knowledge. Please remember doing it this way your KEYWORD SEARCH is the most important thing! It is your golden key that opens the door.
Another thing to remember is it is not all about Amazon, eBay or Adsense. There are other places to affiliate yourself. There are less costly places to advertise. Keep your eyes open and your mind free of poor advice.
You could turn this into an authority site at a later date once you get experience or training in both areas. I would actually suggest that be a priority. I found a platform, finally, that offers the best training in educating you to build a niche site or a full blown website. Here is where you WILL learn to be an authority figure. By the way, you can do this for FREE to test, or stay free if you want. Like I said, I hate it when people take your money so this is one site I am super excited to be able to share with everyone!
With an Authority site, a larger site than your micro niche, You can expand into other areas. If we’re doing a site, say on cooking, then you might have a section on desserts or fitness foods, that would open you up to a whole new niche. Or you can have a theme that will hold 3 completely different sites like this one www.girlbossmarketingco.com
You can use social media to grow your site. This is a huge plus. Starting Small and Growing as you learn is the still my smart choice. Your options are numerous and are always yours to make. I encourage you to make them wisely.
Over to you now!
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